SEO/SEM Analyst

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Looking for passionate Search Engine Optimization (SEO)/Search Engine Marketing (SEM) Analyst

Job Description

We are seeking a driven SEO/SEM Analyst to join our marketing team. The ideal candidate will have a strong understanding of search engine optimization (SEO) and search engine marketing (SEM) principles. This role requires a data-driven approach and a passion for driving organic and paid search traffic.

Responsibilities

Conduct keyword research and analysis to identify opportunities for optimization.
On-page and off-page SEO implementation and optimization.
Monitor and analyze website performance metrics (traffic, conversions, bounce rate).
Develop and execute SEO strategies to improve search engine rankings.
Manage and optimize paid search campaigns (Google Ads, Bing Ads).
Track and analyze SEM campaign performance metrics.
Stay up-to-date with the latest SEO and SEM trends and algorithm updates.

Requirements

6 months to 1 year of experience in SEO/SEM or digital marketing.
Strong understanding of SEO best practices and algorithms.
Experience with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs).
Proficiency in using Google Ads and other SEM platforms.
Strong analytical skills and ability to interpret data.
Excellent attention to detail and organizational skills.
Basic understanding of HTML and website structure.

Preferred Qualifications

Experience with content marketing and social media marketing.
Knowledge of data analysis tools (Excel, Google Sheets).
Experience with website analytics tools (Google Analytics).
Understanding of PPC advertising and bidding strategies.

What We Offer

Competitive salary and benefits package.
Opportunities for professional growth and development.
Collaborative and dynamic work environment.
The chance to work on exciting and challenging projects.

If you are passionate about digital marketing and have a strong desire to succeed, we encourage you to apply!

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